Economic Potentials of Fish Marketing and Women Empowerment in Nigeria: Evidence from Ogun State.

Economic Potentials of Fish Marketing and Women Empowerment in Nigeria: Evidence from Ogun State.

Author by Dr. Daniel Babalola

Journal/Publisher: African Journal Of Food, Agriculture, Nutrition And Development

Volume/Edition: 15

Language: English

Pages: 9922 - 9934

Abstract

This study examined the economic potential of fish marketing and women empowerment in Ogun state. Ninety two women fish marketers were selected using the multi-stage sampling procedure. The data collected through the use of questionnaire were analyzed using descriptive statistics, marketing margin and regression technique. The result of the socioeconomic characteristics showed that 56.5 percent had only primary education, 82.6 percent were married and 69.6 percent were between the ages of 30 and 50 years. Some 52.2 percent of the respondents had greater than 10 years experience marketing fish and 66.3 percent were retailers. About 45.7 percent sold frozen fish and only 39.1 percent participated in cooperative marketing. The result of the budgetary analysis showed average marketing margin of N6, 280 per week for the respondents and marketing efficiency greater than one which indicated profitability of the enterprise and further showed the potential of fish marketing contribution to women’s economic empowerment. The regression results showed that the variables which positively and significantly influenced marketing margin among fish marketers were the value of sale per week (p<0>


Other Co-Authors