Public Relations Challenges of the Christian Church
Authors:
OJOMO Olusegun
Publication Type: Journal article
Journal:
ISSN Number:
0
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Abstract
From the bible days, the Christian church has had to contend with image problems. Contemporary Christians'’ attitude towards public relations is apathetic. This paper brings public relations to the front burner in the Christian church’s activities. The study establishes vividly the basis of public relations in the bible. It examines five major image killers of the Christian church, the public relations publics; as well as the public relations activities of the church. The paper further looks at how the church’s public relations activities can keep in tune with modern social demands.