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Movies as Communication Tool for Creating Awareness on Domestic Violence among Female Undergraduates in Nigeria

Authors: AKINTAYO Johnson , Oluwaseyi Sodeinde, Moyo Oluwatosin Olaniyi

Publication Type: Journal article

Journal: Babcock Journal Of Mass Communication

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Abstract

Domestic violence is a plague in the human society that has affected many homes and relationships and in many instances accounted for the death of it victims. The main objective of the study was to conduct a survey on how movies can be used as a communication tool on the need to stem the menace of domestic violence on a broad scale among university undergraduate females in Nigeria. The study employed the survey research design, adopting the purposive sampling technique by administering structured questionnaire to 300 female students between the ages of 16-30 from two universities; Babcock University and University of Lagos who had seen selected movies with domestic violence content (Enough, Knocking on Heaven’s Door, Ainidariji/Unforgivable and Madea’s Family Reunion). Data gathered from the questionnaire with a return rate of 272 was analysed using the Statistical Product and Service Solutions (SPSS) version 21 and presented in simple frequency tables, charts and percentages. Findings showed that respondents were aware: of the existence of domestic violence and that women were largely the victims, 55.1%; battered or insulted 31.6% and sexually abused 55.1%. Women were exposed to movies on domestic violence once in a while 55.1% and the need to use movies to create better awareness on domestic violence and consequently stamp it out stood at 55.1% and 53.3% respectively. The belief that movies can be used to arouse young Nigerian women to rise against domestic violence showed a 44.8% response in the affirmative, and the need for more movies with awareness messages be produced, preferably in local languages had a 55.1% response. The study recommends among other things that broadcast stations should produce and air movies on domestic violence preferably in local languages, with basic tips on domestic violence survival and defense strategies at the end of such movies bearing in mind that people are the result of what they watch.

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AKINTAYO,J. Oluwaseyi,A.S Moyo,O.O . (2017). Movies as Communication Tool for Creating Awareness on Domestic Violence among Female Undergraduates in Nigeria, 5 (), 155-155.

AKINTAYO,J. Oluwaseyi,A.S Moyo,O.O . "Movies as Communication Tool for Creating Awareness on Domestic Violence among Female Undergraduates in Nigeria" 5, no (), (2017): 155-155.

AKINTAYO,J. and Oluwaseyi,A.S and Moyo,O.O and . (2017). Movies as Communication Tool for Creating Awareness on Domestic Violence among Female Undergraduates in Nigeria, 5 (), pp155-155.

AKINTAYOJ, OluwaseyiAS, MoyoOO, . Movies as Communication Tool for Creating Awareness on Domestic Violence among Female Undergraduates in Nigeria. 2017, 5 ():155-155.

AKINTAYO,Johnson , Oluwaseyi,Adewunmi Sodeinde, and Moyo,Oluwatosin Olaniyi . "Movies as Communication Tool for Creating Awareness on Domestic Violence among Female Undergraduates in Nigeria", 5 . (2017) : 155-155.

A.Johnson O.Adewunmi Sodeinde & M.Oluwatosin Olaniyi , "Movies as Communication Tool for Creating Awareness on Domestic Violence among Female Undergraduates in Nigeria" vol.5, no., pp. 155-155, 2017.

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