Exploiting Resources of Yoruba Drum Poetry for Contemporary Global Relevance
Authors:
SOTUNSA Mobolanle
Publication Type: Chapters in Books
Journal: Matatu Journal For African Culture And Society
ISSN Number:
0
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Abstract
Yoruba drum poetry has to date enjoyed an indigenous monopoly. However, its attributes as a unique cultural asset of Africans need to be further exploited for greater relevance to the sophistication and demands of the contemporary age. This essay contends that the resources of Yoruba drum poetry are currently grossly under-utilized; it further asserts that for any art to thrive it must remain dynamic. Suggestions are therefore made concerning various current uses to which the calued resources of Yoruba drum poetry can be put in order to achieve global relevance. highlighted here are various means by which the mass media, the advertising and music industries, the government, NGos and international organizations can benefit from a more agressive exploitation of the resources of drum poetry.